20.10 / Fundraising Efforts Involving Naming Opportunities (Other Than Buildings or
Facilities)
Effective
May 1, 2001
Purpose
The purpose of this statement is to set forth University policy with regard to initiation
of fundraising efforts that propose a naming opportunity other than the naming of
a University building or facility.(See Section 11.06, WSU Policies and Procedures Manual, relative to the naming of University buildings and facilities and the Kansas Board
of Regents Policy Manual relative to the naming of academic units.)
Preamble
Fundraising efforts or initiatives often include or are based upon a naming opportunity,
i.e., "John Jones Lecture Series," or the "Jane Doe Endowed Lectureship." In an attempt
to avoid embarrassment and/or to prevent fund-raising campaigns that cannot accomplish
the intended goals of honoring an individual or individuals, it is necessary and appropriate
that such campaigns be reviewed and approved prior to their initiation.
Policy
No University fundraising campaign which proposes a naming opportunity other than
the naming of a University building or facility, whether facilitated through the University
or the WSU Foundation, shall be initiated without advance review and approval by the
President of the University.
Any proposal involving a naming opportunity other than the naming of a University
building or facility shall be submitted, after review and approval by the appropriate
University Vice President, to the President of the University prior to the initiation
of any fundraising effort and before any communication is made with the proposed honoree
or honorees. The proposal must be in writing and provide an explanation or justification
for the naming opportunity and information about the viability of the fundraising
campaign.
Implementation
This policy shall be included in the WSU Policies and Procedures Manual and shared with appropriate constituencies of the University.